You Ideate, We Execute
Fueling campaign performance, boosting scalability & driving unmatched ROIs
We are a results-driven advertising agency that propels your business to new heights with our award-winning digital marketing solutions. More than a company, we are a team of disciplined and driven subject-matter experts dedicated to driving campaign results. As an advertising agency, AdCounty is an undisputed leader in the digital realm, and our team has deep expertise across all areas of digital. We don't just manage your ad accounts but offer a full-funnel marketing strategy to help you leverage the best platforms and services. Our ROI-driven solutions help you solve your biggest challenges in the digital ecosystem and achieve your goals.
RESULTS
300K+
First orders delivered in 10 Months
$75,000
Average Monthly budget achived
Zepto is the fastest grocery delivery service startup that claims to deliver groceries to your doorstep in less than 10 minutes. Its services are present across ten major cities in India.
Zepto, a reasonably new startup, must compete in the fast-growing e-commerce segment and acquire unique users in the target cities. The primary goal of Zepto was getting the unique orders and also retain those users to create a more extensive base of online customers.
Adcounty used the best-suited inventory, which increased the user base and delivered 300k + first orders within ten months, including UA and Retargeting campaign models.
1000+
1000+ daily orders delivered
11%
Optimized install to first order delivered > 11%
10%
P360 fraud rate lower than 10%
RESULTS
$40
Maintained Average Order Value > $40
$85,000
Average Monthly Budget
Adidas is a German multinational corporation primarily targeting customers for sportswear and accessories.
Adidas was looking to target users with a minimum buying capacity of INR 2000 per order with a daily order volume of 300 and the expectation of a click-to-install ratio above 1%. Also, the minimum user retention was intended to be above 90% on day 1.
To reach out to the right audience, we chose the placements that worked well with e-commerce and lifestyle brands. We delivered 7-8% install to purchase with an average order value of more than $40. With user acquisition and the Retargeting campaign, we delivered monthly 10,000+ purchases.
$110k
Budgets increased from $12k to $110k within span of 4 months
2 Lakh
Acquired 2 Lakh monthly users with high purchase intent
10%
less than 10% day 1 Uninstall rate
RESULTS
300K+
Orders deliverd within first ten months with UA and Retargeting campaign models.
$80,000
Average Monthly Budget
Byju’s is an India-based global ed-tech company that provides highly adaptive and effective learning solutions to more than 150 million students worldwide.
In the highly competitive ed-tech Indian market, Byjus needed to expand faster and increase its user base with the clear intent of acquiring more than 60% of users of the top 50 cities of India.
Reaching out to the right audience from the top 50 cities was the utmost priority for Byju’s; hence we used our robust targeting mechanism from our DSP partners and the set of publishers particularly strong in these regions. Also, the manual optimisation by our team of experts delivered the expectation that Byju’s is highly focused upon.
200k +
Delivered 200k + monthly registrations
65%
Maintain install to registration> 35% with top 50 cities registration % > 65%
9%
Maintained low P360 fraud rate below 9%
RESULTS
480x320
Best Performing Banners 320x50 & 480x320
$80,000
Average Monthly Budget
VIU is the best Drama & Movie app for Indonesians, Malaysians,Burmese and audiences in the Middle East, North Africa, and South Africa!
They needed to increase their new user base while maintaining the 10-30 minutes average video view on daily basis according to the country.
Reaching out to the right audience was our utmost priority hence we ran the campaign with DSPs and External media buyers on SDK traffic.
55%
Maintained new daily unique view > 55%
60 mins
Maintain average Video view from 15 mins to 60 mins for the respective GEOS
15%
Maintained P360 fraud rate< 15%(KPI was to maintain< 25%)
RESULTS
480x320
Best Performing Banners 320x50 & 480x320
$35,000
Average Monthly Budget
Shopee Pte. Ltd. (Shopee) is a Singaporean multinational technology company specializing in e-commerce.
To find the right set of audience and scale the campaign while maintaining CAC less than $5.
We tested the placement working good for other shopping campaigns.Based on purchase data, we optimized the campaign with SDK inventory.
100%
Got incremental budget due to100% growth Q to Q
$2
Optimized the campaign to maintain CAC of $2
15%
Maintained P360 fraud rate< 15%
RESULTS
480x320
Best Performing Banners 320x50 & 480x320
$50,000
Average Monthly Budget
NordVPN is a virtual private network provider. It provides end to end data encryption to safeguard the user from cybercriminals and protect the user's identity.
To find the right set of audience to increase the user base. They needed to increase the free trials while maintaining the purchase rate of 5%.
AdCounty Media worked incrementally over the course of several months targeting potential NordVPN audiences and converting them into paying users. After intense effort and thoughtful strategies in place a year and a half later, we really hit our stride and settled on great solutions.
We started campaign on CPA basis with a free trial optimizing purchase. We tested multiple banners to analyze the best performing banners and then we pushed the campaign aggressively. The target market was US, UK, DE, FR IT, ES, SE & AU.
10%
Maintained install to free trial > 10%
15%
Maintained free trial to purchase > 15%